Qatar Airline
First name, middle name, Last name
Department, University
Course Code: Course Name
Instructor
Date
Qatar Airline Company, which operates as Qatar Airways, is owned by Qatar flag carrier’s state. Its headquarters is currently located in Doha at Qatar Airways Tower. It works hub-spoke, and it links more than 150 countries across all the continents, i.e., Asia, Africa, Europe, South America, North America, and Oceania. It has employed over 43000 across the world. It was established in 1993, but its operation started on January 20, 1994 (Grimme & W, 2011). In 1995, Sheikh Hamad Bin Ali Bin Jabor (CEO) employed 75 staff workers. At this time, the Airline consisted of two airbuses, which served the following routes; Bangkok, Abu Dhabi, Cairo, Dubai, Khartoum, London, Kuwait, and Tokyo. The second hand Boeing 747sp was acquired in 1966 from air Mauritius. All airlines to Istanbul, Anthems, Tunis and Madras were suspended in late 1996 as Muscat and Calcutta were withdrawn in 1977. In the same year, they launched flights to London.
The two Boeing 747s flights were replaced by Airbus A300-600R with231 seats in Ansett worldwide aviation college, which was they got as secondhand, which lead to a new log in the Airline. The fourth A300-600R from AWAS joined the Airline in 2000. It was the first aircraft to resumed international services to Iraq when it took the Doha- Basra route in 2003. In the same year, Qatar it incorporated its first cargo flight (Grimme & W, 2011). An order valued at US 5.1 dollars was placed at the Paris air show. In 2006, the Airline started its operation in China, where they introduced the flight to Shanghai. It also expands its services to Manchester in April 2003, Cebu in Singapore, and Tripoli. Dubai air show airline was firmed up for commitment and of A380s and had an option of other two flights where the transaction value was about US$1.2 billion. It was audited in 2003 by the IATA operation auditing company (IOSA) as the first Airline in auditing.
The airway operation group, the Doha international airport, Qatar airway, and cooperation business, a catering company in the flight, and the ground handling group recoded their first profit in their company for the fiscal year ending in 2004 (Grimme & W, 2011). In 2004, the Airline transported 3.35 million passengers, as seen by FY2004. The 53rd destination was recorded worldwide in Zurich in 2004, while Yangon’s destination was added in the same year.
It later managed to sign a memorandum of understanding (MoU) for the 80 Airbus accusation, which was firmed up in 2007 for in Paris air show where they ordered three more airbuses in the company. 22 destination has been signed by the Airline since 2010, as also announces nine more as Aleppo, Bangalore, Hanoi, Barcelona, Shiraz, among others. Through its success, it reveals its intention in joining the Oneworld alliance on October 8, 2012. It became the seventh carrier worldwide Airline to acquire Dreamliner as the Boeing handed over the first aircraft, delivered first to Middle eastern Airlines. Dreamliner services became the first Airline to over-service Airlines to the United States regularly using this aircraft. The Airline had the most extended schedule over commercial purposes between Doha and Auckland, which lost the title to Singapore Airways that operated in 2018.
It further invested in the company in 2017, where it bought 49% of AQA Holding, where it becomes a shareholder in Meridian. It continued with its expansion. It reaches Iran, i.e., Tehran and Baker. The Qatar airline CEO was threatened to be kicked out of the Oneworld alliance because they, together with American Airlines, engaged in hostile business operations in the bossiness sector.
Ownership of the Airline
The government fully controls Qatar Airways as the government wholly owns it. The Qatar groups employ 45000 people were 320000 work directly in the Airline as other positions indirectly. Through its success, it attains the largest shareholder in the international airline group. With at least 25. 1% of its shares. It has a larger division, including Doha International Airport, Airways holidays, catering company, duty-free, distribution company aviation services, and Qatar Executive.
It has the most extensive international cargo carrier. It was launched in 2009 to Cairo international Airport, completing the already existing passenger airline in operation (Kemp et al. 2003). The company also launched its first cargo airline to the united states as it operates from Doha to Chicago O Hare as it stops in Amsterdam in the Netherlands in the year 2010.
Qatar Executive is Qatar’s jet, which is painted grey and burgundy and slightly a smaller Oryx. Qatar Amiri Flight is painted fully in Qatar Airline livery though they don’t belong to the Qatar Executive or Airline. In 2014, Al Maha Airways was prosed in Saudi Arabia, wholly owned by Qatar Airways (O’Connel et al., 2018). It had all similar livery with Qatar airways except green instead of burgundy. This Airline was planned to launch in 2014, but in May 2015, it had started its operations. The Qatar airline announced the Airline operation’s cancellation, and the Airline would not carry on with its function due to operational licensee.
Livery
The Airline has an Oryx as its taken log, an animal in Qatar. The word Qatar appears in burgundy-coloured letters with a light grey back group (O’Connel et al., 2018). The name Al Qatar appears in Arabic titles in dark grey to forward part of the fuselage, which was unveiled in 2006. In 2010, the first commercial passenger conducted Qatar Airways Airbus used kerosene and synthetic gas to liquid fuel, which is gotten from natural gas as it flew to Doha from Gatwick Airport in London. This was to demonstrate jet fuel viability from source but not subject to oil fluctuation price. Also, it positioned natural gas as alternative jet fuel in the interest of the Qatar government. The country exports the highest rate of natural gas in the world.
Investments
Due to success made by Qatar, it has invested in many sectors that bring back more profit. The company has invested in International Airline, purchasing 9.9% shares in the company. It has increased the percentage to 25.1% shares leading to the highest shareholder. It also bought a 60% stake in Rwanda’s $1.3 billion international airports where MoU signed between the Rwanda government and Qatar airways (O’Connel et al., 2018). The partnership had three agreements, i.e., to build, operate, and own the state facility. It acquired 49% in Rwanda’s flag carrier airline in 2020. This partnership would benefit both the country of Rwanda airline and Airline of Qatar as financial and technical support to Rwanda Airlines as Qatar benefits through bypassing the embargo imposed by the numbering countries. Qatar Airways also invests in LATAM airlines as it owns 10% shares. They are the minority shareholders with JetBlue airways in JSX.
Sponsorship
Qatar Airways has sponsored a lot of institutions in the world. In the year 2005, it supported weather forecasts. It also sponsored primary shirt FC Barcelona in 2003, which ended in 2017. It became an airline partner for FIA Formula E Championship in 2017. It became A.S Roma’s primary shirt sponsor. Qatar Airways has become the Paris sent German football club from 2020 to 2022. It became Fifa partners in 2017, 2018, and 2022 world cup balls and also partnered with other companies and became the airline sponsor and prestige partner in the 2018 Asian Games. Qatar airline has been the sponsor for Barcelona Juniours primary shirts. It has become the title sponsor in Philippines football league among much other sponsorship.
References
Grimme, W. (2011). The growth of Arabian airlines from a German perspective–A study of the impacts of new air services to Asia. Journal of Air Transport Management, 17(6), 333-338.
Kemp, S., & Dwyer, L. (2003). Mission statements of international airlines: a content analysis. Tourism Management, 24(6), 635-653.
O’Connell, J. F., & Bueno, O. E. (2018). A study into the hub performance Emirates, Etihad Airways and Qatar Airways and their competitive position against the major European hubbing airlines. Journal of Air Transport Management, 69, 257-268.