Luke Lazarus Makes a Positive Impact on Startups as a Marketing Consultant
Luke Lazarus is a famous Melbourne-based business consultant devoted to helping small and large companies thrive and develop more innovative business ideas. Mr. Lazarus has helped several companies and individuals attain their desires and goals, and most have come back to thank and appreciate Luke Lazarus for his support. Lazarus has over ten years of serving as a marketing consultant, and his reputation is positive. Since his childhood, Luke has portrayed the highest level of brilliance, determination, focus, and commitment. His teachers were pleased with him both in academics, where he scooped the highest marks, and sports where he was very talented to the extent that several universities desired to sponsor him freely. One of Luke’s personality that makes him admirable is his urge to learn more from others. He believes that experience is the best teacher.
Luke Lazarus, who had a passion for business, decided to join the Melbourne Business School, where he pursued a master’s degree in business administration. Immediately after graduating, Luke decided to venture deeply into entrepreneurship, and in a period of ten years, he had established ten profitable firms. However, at the age of 35, he decided to sell all his companies to concentrate entirely on business consultation. His vast experience in entrepreneurship makes him fit to be a marketing consultant. It surprises many that Luke Lazarus started his career as an entrepreneur at the tender age of eight. Lazarus does not value money a lot but is interested in seeing the younger entrepreneurs and startups learn how to navigate well and compete effectively in this competitive business environment.
According to Lazarus, he explains that several businesses that thrived establish an emotional connection. Startups should establish an emotional connection to strike a healthy rapport with their clients and win their customers’ and stakeholders’ trust. To establish an emotional connection, you need to create a story, and the story should clearly explain the services and products offered by your firm. Luke Lazarus adds that as you come up with a story, you need to consider the likes and dislikes of your target audience. Avoid beating about the bush; be brief and clear.
Lazarus also talks of making a first impression. He helps startups craft messages used as a hook for their target audience. Lazarus first learns the company’s customers before crafting the messages to align with the customers’ expectations. Through Luke Lazarus Consulting Company, several startups have grown a notch-higher.