Corporate Social Responsibility

Corporate Social Responsibility

 Corporate Social Responsibility (CSR) is a form of business self-regulation that aims at being socially accountable. Many initiatives strive to impact the public, the economy or the environment positively. Consumers now prefer spending their money on businesses that make CSR a priority. To engage in CSR means that an organization is operating in ways that enhance the society and the environment instead of negatively contributing to them. Apart from being of benefit to the organizations, CSR also exerts a positive impact on the financial performance of the company (Maqbool, 2018). Employees and shareholders also prefer being part of a company that actively participates in CSR.

The Walt Disney Company is an entertainment company based in Florida, USA. The company is dedicated to reducing their carbon footprint targeting zero net greenhouse gas emissions, zero waste and commitment to conserve water. The company has set strict international labour policies to protect their employee’s rights and safety. It is also actively participating in the community and encouraging employees to do the same. The CSR initiatives they have made have attracted many consumers, including me, toh use their products as we now view the company differently.

References

Maqbool, S., and Zameer, M. (2018, June) Corporate Social Responsibility and Financial Performance. https://www.sciencedirect.com/science/article/pii/S2314721017300543