The impact of information technology in the media industry
Information systems refer to the use of software and computers in the management of information. It has caused and continues to cause drastic changes in our lives. In the media industry, ICT has caused significant and drastic changes, which have been remarkable developments in communicating. It has led to significant achievements in production media printing, media advertising, broadcasting, and newspapers’ web edition. This study aims to address the impact of information systems in the mass media industry.
The introduction of information systems in the media industry has come with its benefits. The technology has shortened the time it takes to process the data collected. Before developing the plan, media content like music, video content, and news content could take a long time to be processed. Currently, with the growth of these systems, there has been an increase in output. Also, the information system allows the user to process extended information appropriately. With this system’s help, the media can now receive their data without traveling all overlooking out for information.
Over the years, the mass media has benefited from developing a technological system that uses the internet. Internet, from its inception, has changed the way convectional media operates. With people become familiar with the internet, delivering any information nowadays tends to revolve within digital communication. As a result of the use of technological system operating cost becomes manageable.
The information system helps in data storage and management. With the computer’s invention, which could store information storage devices search like CDs and cassettes are slowly exiting the market. Nowadays, caring for data does not have to be physically ordeal, and accessing it can be done anywhere. Also, an organization that could construct resource centers to store their data doesn’t incur that cost. With only a small room organization can store large quantities of data that could occupy massive space.
The introduction of a new technological system has resulted in the inception of citizen journalism. Smartphones and cameras connected to the internet enable people with amateur experience in journalism to cover an event and post it online. They can also call with ease and report new that needs to be broadcasted. Some people have started creating their content through vlogs, blogs, and other social media platforms. As a result, this individual has created a large following on social media.
Advertisement companies have encountered immense growth by using a system that connects them to their clients. Many opt to use social media rather than printed brochures to pass the information to their clients.
The technological system has brought about new social media. With its inception in the 20th century, it has grown in demand. As a result, an individual can view their content at any place without the effect of geographical challenges. People describe these technological platforms as new media because of their ability to use feedback and creative participation information of media content.
With the growth of technological systems, people can correct data, process, analyze, and send. These system has offered researchers with a pool of tools to select too. They have also come with their vices but their benefits out ways them all.